CASE STUDY © 2021 Wowza Media SystemsTM, LLC. All rights reserved. Freeman: Redefining Live for the New Era of Events Digitally Transforming in the Face of a Crisis Going Entirely Virtual With Custom Streaming Technology When in-person events became a physical impossibility in early 2020, it didn’t stop the global leader in events from delivering on client needs. Freeman effortlessly transitioned to a 100% virtual provider during the pandemic. Although live streaming had long been a part of their offering, it became their bread and butter overnight. Conferences, trade shows, product launches, and roadshows all went virtual. While Freeman already powered their video infrastructure with Wowza, swiftly scaling to deliver solid viewing experiences for all of their clients was no simple

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