Case Study

FireEye Drives Marketing ROI with Marketo Revenue Analytics

FireEye Drives Marketing ROI with Marketo Revenue Analytics

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CASE STUDY: Digital Pi Helps FireEye Drive Marketing ROI with Marketo Revenue Analytics / © 2016 Digital Pi, LLC. All rights reserved. + Linlin Li, Director of Marketing Operations at FireEye “We already had solid baseline marketing reporting, but we wanted something more than just standard reports. The question we asked ourselves was this: how do we put marketing analytics to work so that stakeholders throughout our business will rely on them for marketing analysis and decision-making? Digital Pi helped us answer this question.” FireEye Drives Marketing ROI with Marketo Revenue Analytics FireEye executes thousands of marketing campaigns each year, engaging hundreds of thousands of people around the globe. FireEye relies on Marketo as their marketing automation platform to execu

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