Case Study SiteSpect, Inc., 10 Milk Street, Suite 820, Boston, MA 02108 617-859-1900 www.sitespect.com Challenge: With a reputation for providing visitors with an exciting and efficient shopping experience, ShopNBC needed a way to quickly test site changes without disrupting their online store and without burdening valuable IT and marketing resources. Solution: ShopNBC’s Internet marketing team turned to SiteSpect, both for its non-intrusi

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