Case Study

Financial Center Banks on Analytics Application to Build Stronger Member Relationships During COVID-19

Financial Center Banks on Analytics Application to Build Stronger Member Relationships During COVID-19

Financial Center First Credit Union + InterSystems Financial Center Banks on Analytics Application to Build Stronger Member Relationships During COVID-19 Member Campaign Speaks to Current Crisis, Builds on Credit Union’s Pillars As one of the strongest credit unions in the country, InterSystems long time customer, Financial Center First Credit Union is well capitalized. So when COVID-19 struck, the credit union was determined to provide members with financial peace of mind and ensure those in need would have access to funds as part of its “We Care” campaign. While the campaign focused on helping members through this difficult time, it was built on the following three pillars that define the purpose of the credit union: • Feeding the Hungry: helping local food pantries feed ove

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