With 140 million registered users, Fanli is China’s largest cashback site. Fanli is one of Partnerize’s key Chinese partners, allowing its loyal customer base to utilise exclusive promotions and cash back offers. When two of its key advertisers moved over to Partnerize, Fanli decided to make the move, and hasn’t looked back since. Fanli worked closely with its advertisers on Singles Day to ensure it was driving sales and keeping its 140 million member base happy. Fanli offered home page promotions for its key clients, with exclusive Singles Day offers, resulting in 10x more sales than a regular day. Utilising Partnerize’s real-time data allowed Fanli to track sales as they were happening and make on-the-spot decisions to ensure they were driving sales. Growth In Conversions YOY W

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