Evaluating the impact of the ‘Feed Me and Win’ Campaign The West of England Partnership, led by Bath & North East Somerset Council, was awarded funding by DCLG to run an extensive food recycling publicity and incentive campaign. The campaign, ‘Feed Me and Win’, ran over nine months during which residents, selected at random, and participating in the food recycling collection service received a cash award. The campaign included increased advertising and promotion of the food recycling services. Objectives Resource Futures was appointed to undertake the monitoring and evaluation elements of the project to help assess the impact of the ‘Feed Me and Win’ campaign. Undertaken before and after the campaign, this element aimed to quantify the impact of the DCLG funded reward campaign acro

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