entertaining a fresh approach at Party City “InnerWorkings is providing us with a seamless outsourcing service for a complicated and costly business process. Their transparent, open-book model is giving us much greater visibility into our overall marketing production spend and helping to drive immediate savings to our bottom line.They actually saved us, in one year, two million dollars in printing costs alone... we now have a very, very aggressive advertising campaign on TV and we’re funding it using all these savings.” — Gerry Rittenberg, CEO, Party City America’s leading party goods retailer achieved cost-savings and brand consistency through its collaboration with InnerWorkings. CLIENT Party City CATEGORY End-to-End MarketingAs America’s largest specialty party goods chain, Party City o

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