Case Study
Entering the UK Market
About Lopo Innovation Lopo Innovation Ltd was founded in the UK to commercialise a robotic biomimetic fish, LopoFish. LopoFish is a robotic fish that mirrors the shape and swimming motion of fish for maximum efficiency. It is is fitted with a range of sensors to detect key water quality parameters, and it recharges at a base station that uses a new wave energy solution to generate power. LopoFish offers distinct advantages over traditional AUVs and ROVs for monitoring the oceans, and is targeting the oil and gas and scientific research sectors. Lopo Innovation’s Requirement Lopo Innovation wanted to understand the best route to market for its new LopoFish. As this was a new innovation within the marketplace, Lopo needed a thorough understanding of what the market