This SugarCRM Customer Case Study details how GECO and Super General, leading consumer electronics distributors in the UAE, enhanced their customer experience and field service operations. Facing challenges with information delays and process gaps, they sought a robust solution. By implementing Sugar Serve with Ambit Software's Field Service add-on, they achieved significant improvements. The cloud-based system enabled quick deployment, cost-effective management, and scalability. Key results include simplified field service, improved visibility into issues, better customer service for installations and repairs, and insights leading to product development opportunities. This transformation highlights how optimized processes can elevate both customer and staff satisfaction.

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