Case Study
ENGAGING THEMID-ATLANTICWITH HYPERLOCAL WEATHER CAMERAS
CASE STUDY www.earthnetworks.com | info@earthnetworks.com | 301.250.4000 WHTM is a broadcast station owned by Nextstar Media Corporation. Founded as WTPA in 1953, WHTM currently produces more than 33 hours of weekly news broadcasts. WHTM serves the 43rd largest DMA in the United States. Located in the heart of the Mid-Atlantic, WTHM is within a 4-hour drive of Pittsburg, Philadelphia, New York City, Baltimore, and Washington D.C. WHTM broadcasts to over 715,110 TV households, and two of the counties they serve are the fastest growing counties in Pennsylvania. ENGAGING COMMUNITIES THROUGH LOCAL SCHOOLS AND BUSINESSES Broadcast networks work hard to be the go-to source of information for their communities. Since a 2009 study by the National Center for Atmospheric Research