This customer case study from SugarCRM details how Elmeq Motion, a distributor of industrial automation products, leveraged SugarCRM's solution. Previously, Elmeq relied solely on an ERP system which failed to provide a clear view of customer history or ongoing actions, creating internal synchronization setbacks. By implementing Sugar Sell, Elmeq aimed to optimize its processes and enhance customer experience. The solution enabled automated customer information capture, identification of high-potential leads, and comprehensive project monitoring via tailored dashboards, supporting the company's growth in complex, relationship-driven industries like manufacturing and distribution. This transition improved visibility and streamlined operations, leading to better decision-making and accelerat

Join for free to read