Case Study

Efficiently acquiring high-quality subscribers

Efficiently acquiring high-quality subscribers

Pages 3 Pages

As a cable TV replacement platform focused on live sports, fuboTV sought to improve post-trial retention. This meant finding high-quality users interested infuboTV’s overall sports, news, and entertainment content offering rather than those only interested in one-off sporting events. It also meant securing customers with reliable payment after the trial period.

Join for free to read