Case Study
Education First Dives Deep into the Customer Experience
Adobe Partner Story “Building a beautiful website that looks nice is just the start, it has to work for both the user and the company. We need hard proof that our digital marketing efforts and resources are being optimized fully.” Helena Boada, Digital Marketing Analyst, EF RESULTS INSIGHTS New metrics provide actionable information SOLUTION Decibel Insight integrated with Adobe Analytics and Target through the Adobe Marketing Cloud Exchange. EF uses Adobe partner Decibel Insight to expand insights beyond what’s happening to why it’s happening. Education First Dives Deep into the Customer Experience EMPOWERMENT Stakeholders can make data-driven, informed decisions OPTIMIZATION 20% increase in form submission rates REVENUE Increased conversions produce more leads and more rev