Case Study
Edible Arrangements - A Fresh Approach
A FRESH APPROACH case study :: Edible Arrangements ® Edible Arrangements ® International is a Connecticut-based worldwide franchise company specializing in fresh fruit arranged to look like beautiful floral designs. Their novel concept caught on beginning with their first store in 1999, offering clients the ease of sending an attractive fresh gift item as convenient to order as a bouquet of flowers — but tastier! Edible Arrangements also d