www.whalar.com C ASE S TUD YDYSON C ASE S TUD Y Campaign Overview Dyson wanted a scalable solution to curate engaging and creative content for the launch of their revolutionary new hairdryer that could be used across all of their organic and paid for media channels. 15 content creators engaged from the UK, France, Germany, USA, Korea & Australia 75 unique content assets produced, with each creator sharing once on their Instagram Reaching an estim

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