infor.com Headquarters New York, NY, US Industry Retail, Fashion Infor® product Infor Birst Website dvf.com Having revolutionized fashion with the wrap dress in 1972, Diane von Furstenberg® built DVF® into a global luxury lifestyle brand and one of the premier names in American fashion. To take the company to the next step, direct-to-consumer (DTC), DVF turned to Infor Birst®. With the holistic, omni-channel view of customers that Birst provided, DVF was able to reach high-value clients and acquire new shoppers across e-commerce and in-store. And with timely data from sales and customer interactions, DVF could improve demand planning and launch strategies around targeted promotions. CASE STUDY DVF successfully transforms into a DTC-first business with Infor Birst Infor Birst is

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