Case Study

SunnyD eliminates data silos with Infor Birst

SunnyD eliminates data silos with Infor Birst

Pages 3 Pages

infor.com Headquarters Blue Ash, Ohio, US Industry Food and Beverage Employees 14,000 Infor product Infor® Birst Website sunnyd.com Sunny Delight Beverages Co. is a leading producer of juicebased drinks in North America, with four brands including its flagship, SunnyD. When the company was spun off from Proctor & Gamble, eight different legacy business intelligence applications were in place, each with independent silos of data. Infor Birst® empowers SunnyD’s lines of business with department-level agility and enterprise-wide data consistency. This cross-functional visibility has created tremendous business value, resulting in profit optimization across the company’s supply chain. CASE STUDY SunnyD eliminates data silos with Infor Birst Using a sound strategy for selecting and

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