Since entering the North American market in 1981, Volvo Trucks has manufactured an extensive line of on-highway and vocational Class 8 (commercial tractor trailer) vehicles, with its North American headquarters in North Carolina and manufacturing facility in New River Valley (NRV), Dublin, Virginia. In September 2015, Volvo broke ground on a new addition to the NRV property: the Volvo Trucks Customer Center, intended to showcase Volvo products and innovations in a dynamic way to engage visitors – including technologies that amplify the wow factor. The Project “It had long been our ambition to create this space to host customers, dealers and other visitors,” said Magnus Koeck, vice president of marketing and brand management for Volvo Trucks North America. “We wanted to have a test

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