Case Study

Driving Satisfaction With a 360 Degree CRM View

Driving Satisfaction With a 360 Degree CRM View

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It used to take up to several days for a member’s issue to be resolved – a new CRM solution for ClubLink has helped them “ace” member satisfaction. Case Study Driving Satisfaction With a 360 Degree CRM View About ClubLink ClubLink is engaged in golf club and resort operations. As Canada’s largest owner and operator of golf clubs, they operate 531/2, 18-hole equivalent championship and six 18-hole equivalent academy courses at 44 locations, primarily in Ontario, Quebec and Florida. The flagship course is Glen Abbey which is home to the PGA Tour’s Canadian Open. ClubLink’s Challenges ClubLink needs to run smoothly across a variety of complex operational divisions including course management, revenue tracking, member billing, event, wedding and tournament management. Managing a single m

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