A VEEVA WHITE PAPER VEEVA.COM A VEEVA WHITEPAPER VEEVA.COM Driving Oncology Engagement in the Era of Precision Medicine Best practices from industry experts for engaging with oncologists VEEVA.COM 2 A VEEVA WHITE PAPER Introduction Oncology is both the largest and fastest growing therapeutic area with new treatments being developed at a remarkable pace. 1 There are more than 1,100 oncology therapeutics in clinical development in the United States alone, a 34% increase since 2015. 2 The rapid growth of oncology innovation makes it challenging for treatment teams to stay current with the latest advancements. Medical affairs teams play an increasingly important role in educating and informing scientific experts on the latest advancements in oncology. With the treatable patient popu

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