Case Study
Digitas Victoria’s Secret Fashion Show
Case study Digitas Victoria’s Secret Fashion Show Type SOCIALFIRE Objective Promote awareness for the Victoria’s Secret Fashion Show Strategy Utilize dynamic rich media solution to increase video views and drive awareness for the VS Fashion Show employing RP’s enhanced post Flight Dates 12/10/2013 – 12/31/2013 Key Insights Across Facebook and Twitter we saw some of the highest user engagements we have seen for any unit! Users took multiple acti