SUCCESS STORY “ As a direct result of the rollout of Dial’s Informatica powered data warehouse, we now have a more detailed focus on core products in terms of sales and service performance. Data warehousing has also completely changed the way Dial manages data as a company, and has indirectly aff ected the entire organization’s performance and growth.” —Paul Cunningham, Vice President of Data W arehousing, Dial Corporation The Dial Corporatio

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