Deutsche Telekom AG, in collaboration with Capgemini, has enhanced the efficiency of its B2B SD-X product launches by automating and integrating workflows within its complex IT system landscape. Utilizing the TMForum Information Framework (SID), they have streamlined the identification and management of information flows throughout the SD-X Order-to-Cash system. This solution has resulted in faster product launches, more effective detection of data inconsistencies, and reduced software engineering efforts. The introduction of an Attribute Master Tool (AMT) has further supported this by ensuring data integrity and consistency, thereby improving operational efficiency and maintaining Deutsche Telekom’s competitive edge in the telecommunications industry.

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