CASE STUDY info@svds.com | www.svds.com Data Strategy at a Fintech Startup The Challenge Needed a partner to help them determine the best approaches to capture insight from data Wanted feasible approaches that could be put into production in sup- port of their anticipated launch date Didn’t have any expertise in data science, production architecture environment, or production data Background and Business Problem Our client, a fintech startup, seeks to provide a more personal - ized consumer banking experience, compared to existing models. Their product objectives include: • manage personal expenses, savings, and goals • provide education and nudges to improve financial awareness • identify and understand life events that may have financial impact • establish new metrics aligne

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