Data Quality for BMJ The Project: BMJ have been using MasterVision to provide a single customer view since 2006. In 2013 BMJ beta tested a new Data Quality service within MasterVision which provides complete analysis and reporting on the quality of customer data. Following feedback and development, BMJ are now using MasterVision DQ to report on the overall quality of their data, to enhance and cleanse their data within MasterVision and to id

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