Case Study
Cutting back on the
Cutting back on the cost of obesity PSMA HELPS TAKE AWAY THE RISK Obesity is a huge problem in Birmingham, costing the city’s NHS £330 million a year. Almost a quarter of Year six children are officially obese, with statistics directly linking the proximity of takeaways to levels of obesity. Public Sector Mapping Agreement (PSMA) data supplied by Ordnance Survey gave Birmingham’s Public Health team the data to tackle the problem head on.T