Imperial Brands, a global tobacco company, integrated getAbstract into the Degreed mobile app, facilitating learning for blue-collar and sales staff. A summer campaign increased downloads from 300 to 3,000. The diverse, multilingual content fosters cross-cultural understanding and inclusion. The collaboration with getAbstract's Customer Success Manager is considered "gold standard," significantly boosting learner engagement and making getAbstract the most-used learning format.

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