A global sportswear brand, despite its innovative reputation, struggled with inefficient, manual threat intelligence systems that created silos, noise, and reactive security operations. Partnering with ThreatConnect, the company adopted a unified Threat Intelligence Platform powered by automation and machine learning to streamline workflows and prioritize real threats. Capabilities such as alert triaging, automated malware analysis, vulnerability prioritization, and incident response improved speed and accuracy. The results included a 100% reduction in mean-time-to-detect and respond, elimination of false positives, and a doubling of CTI analyst efficiency, saving hours each week and boosting overall security posture.

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