Case Study
Customer Monetization Solution Using Applied AI
www.course5i.com KEY INSIGHT CATEGORIES Competitive Intelligence CASE STUDY Behavior, appetite and preferences of customers Recommendations to ‘Retain’, ‘Acquire’ and ‘Grow’ customers Customer Satisfaction, Advocacy and Probable Churn with a prediction window and key drivers Product needs, Next-Best-Offers, personalization Drivers for enhanced customer lifetime value Customer Monetization Solution Using Applied AI A leading national bank in the Middle East Client Banking & Finance Industry360o Discovery & Consulting-led Approach Primary research to understand the key challenges and focus areas for BFSI, regional trends and business needs Identifying high-value use cases and defining success factors with business users Setup of the advanced technology ecosystem for development and de