Case Study
Cub Cadet
‘‘ ‘‘ Success Brief Digital Vi Deo e xten DS t V Campaign Rea Ch an D DRiVeS BRan D awa Rene SS fo R CuB Ca Det® “ t eSt D RiVe Challenge” Campaign delivered higher lift in awareness for Cub Cadet® versus average across all industries and retail category norms. Are you familiar or somewhat familiar with the Cub Cadet® brand? Cub Cadet® saw 29.1% lift in brand awareness. Web campaign CTR exceeded client’s benchmark rate by +200%. KeY peR