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CRM DATA MIGRATION USING INFORMATICA FOR A PHARMACEUTICAL FIRM

CRM DATA MIGRATION USING INFORMATICA FOR A PHARMACEUTICAL FIRM

Xoriant
Pages 3 Pages

Xoriant helped a leading pharmaceutical firm automate and streamline CRM data migration between Organization Manager and Veeva Align using Informatica. The solution synchronized data as symmetrical systems, reducing manual data movement efforts and enabling seamless, real-time data updates. Automated email alerts were integrated to notify data invalidations. This approach resulted in a 90% reduction in turnaround time for data population across multiple CRMs, improving operational efficiency and ensuring accurate, up-to-date data management.

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