Splacer, an online marketplace for event spaces, used Medallia CX Journeys to unify data from over 10 sources and gain real-time insights across six customer journeys. This enabled immediate support interventions and optimized marketing efforts, such as adjusting space-owner sponsorship plans. By consolidating analytics from platforms like Google Analytics, Facebook, and Stripe, Splacer saved over $360,000 in infrastructure costs and improved booking revenue by more than 15% per month. The centralized platform accelerated decision-making, boosted customer satisfaction, and supported scalable, data-driven growth strategies

Join for free to read