Creating a Strategic Meetings Management Program with Cvent to help lower costs, reduce risks, and improve speed-to-market
Creating a Strategic Meetings Management Program with Cvent to help lower costs, reduce risks, and improve speed-to-market
6 PagesCUSTOMER SUCCESS STORY Creating a Strategic Meetings Management Program with Cvent to help lower costs, reduce risks, and improve speed-to-market. $44M annual budget estimates for registered meetings 1,000+ annual meetings and events managed $600K cost savings in 5 months with SMMPStrategic Meetings Management As one of the top insurance providers in the U.S., this large financial/ insurance company located in the Midwest hosts more than 1,000 meetings and events each year. Despite such an expansive meetings schedule, the company lacked a disciplined approach to managing venue sourcing for its meetings and events activities. The company had been using a decentralized sourcing process in which approval for financial and legal risks, as well as event expenses, was conducted on an
