This vendor content, presented as a case study, details how F. Hoffmann-La Roche Ltd addressed significant challenges in establishing a scalable digital healthcare subscription service. Prior to implementing the solution, Roche faced limitations in executing a digital strategy, integrating digital business models with existing processes, and an aggressive timeline for adding subscriptions to their offerings. By adopting SAP Subscription Billing and SAP Entitlement Management, Roche successfully scaled the commercialization of its digital business. Key results include an automated order-to-cash process, streamlined order fulfillment, billing, invoicing, taxes, and revenue recognition. The company successfully introduced 16 digital subscription products, with plans for over 50, and gained a

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