Case Study
Crafting the Customer Experience with Guest Manager
Crafting the Customer Experience with Guest Manager One of NYC’s most popular restaurants saw better online reviews after implementing CAKE Guest Manager.The Challenge • Received an average of 20 guest complaints each week regarding wait experience. • Spent an average of 4 hours per week responding to customer comments, including customers who vented publicly on Yelp and other social sites. • Host sta... was often overwhelmed by juggling tasks including; addressing guests’ questions on wait progress, keeping track of a large wait list, and locating guests when tables became available. • Over 12% of guests that were added to the wait list ended up “walking away.” • Due to large customer base, restaurant had trouble identifying and storing data on repeat and