Case Study

COUNTERFEIT PREVENTION THROUGH ACCESSREAL CLONE- PROOF CODE

COUNTERFEIT PREVENTION THROUGH ACCESSREAL CLONE- PROOF CODE

Pages 3 Pages

1 COUNTERFEIT PREVENTION THROUGH ACCESSREAL CLONE- PROOF CODE Extending from counterfeit prevention to product tracking - intercepting vertical channel conflict ORGANIZATION PROFILE: o Business Category: Beauty and Healthcare o Understanding clients’ needs for quality skincare and dietary supplement products that deliver the best results. The products and technologies offered by Beautescience are always in the forefront of skincare trends. Guided by clients’ care, quality, integrity, innovation, continuous improvement and knowledge defines how the company conducts its business practices. THE BUSINESS ISSUES/ OBJECTIVES: o Counterfeit prevention for company’s premium supplement product o Lack of product tracking capability o Lack of physical server or

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