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Convertro Helps Dollarshave Club Leverage TV and Radio to Complement Popular Online Videos

Convertro Helps Dollarshave Club Leverage TV and Radio to Complement Popular Online Videos

Convertro
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Measure. Attribute. Optimize. www.convertro.com CONVERTRO DOLLAR SHAVE CLUB LEVERAGE TV AND RADIO TO COMPLEMENT POPULAR ONLINE VIDEOS CONVERTRO HELPS CASE STUDYReduce its cost per acquisition rate by 48% between March and May of 2013 $ SUCCESS SUMMARY By implementing Convertro through Media Design Group to test, measure and improve its broadcast marketing campaigns, Dollar Shave Club was able to: Translate its online video success to radio

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