Connected data for profitable decisionsDynamicAction gives us a single view of our connected data. As well as breaking down our data silos, we are now taking cross-functional, connected actions on product and customer , which are driving better profit performance. What’s more, we know we have only scratched the surface of what is possible with DynamicAction. There are many more use cases to explore moving forward. Alexander V oges. Head of Sales, Heine “ “ABOUT HEINE ABOUT DynamicAction Entrepreneurial courage, outstanding quality and a keen eye for trends is what Heine stands for . Founded in 1951 in Karlsruhe, Germany , the business's heritage is in the catalogue mail order sector . T oday , Heine has successfully transformed itself into a digital brand that generate

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