Case Study
CommunityAmerica Credit Union
Case Study Customer Success Story CommunityAmerica Credit Union Customer First Profitability Industry Financial Services Problem CACU needed to better understand customer (member) profitability so they could implement relationship pricing. Solution Create a new performance measure ment system using Acorn Perfor- mance Analyzer.™ Results Savings opportunities to date: $3-4 million annually Cost base: $63 million • New pricing for auto loans