Case Study
Comfort Dental Group
Comfort Dental Group With 150 offices in 13 states, Comfort Dental Group is the largest and only true dental franchise in the United States. Despite the company’s vast footprint, each location exudes a neighborhood feel, with a strong connection to the local community. To support this hyper-local approach, Comfort Dental installed displays in each of its waiting rooms to highlight the academic, athletic and extracurricular achievements of local high school students. This “Screen of Fame” has become a great vehicle to promote local accomplishment and create a sense of pride within the local community. Comfort Dental has since diversified the content displayed on the waiting room screens to better connect with patients as they await their appointments. Each screen is attached to a B