Case Study

Combell’s objectives with .GENT are to promote Gent as a start-up destination

Combell’s objectives with .GENT are to promote Gent as a start-up destination

Pages 2 Pages

One World, One Internet ICANN Case Study Website Registry Name Location http://www.nic.gent .GENT Registry Gent, Belgium .GENT Date TLDs available on Internet: 24 November 2014 Number of registrations: more than 3,500 as of January 2017 “.GENT is proving to be quite popular with the local Gent community, as it offers an effective way to align one’s online presence with a city that is known for its start-up ecosystem. ” The city of Gent, Belgium (Ghent in English) is home to a thriving start- up community and is considered by many to be Belgium’s center of start-up activity, despite not being the capital city. Combell, a Gent- based hosting and domain company, saw an opportunity with ICANN’s New gTLD Program and applied for the .GENT top-level domain (TLD). Initially, the regi

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