Case Study

Clickwrap Agreements for the Gig Economy

Clickwrap Agreements for the Gig Economy

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CASE STUDY | Clickwrap Agreements for the Gig Economy THE OPPORTUNITY DoorDash has three primary groups with whom they enter into contractual relationships: Dashers (delivery drivers), the end consumer (the app user), and the merchants that provide the food (restaurants). Their core business is powered by a massive sales division that calls the managers of restaurants trying to enroll them as DoorDash merchants, expanding the offerings for the end consumer. THE FOCUS Restaurant managers almost never have a moment of peace and, when they do, it rarely occurs in front of a computer where they can check email and process PDFs. DoorDash's sales teams needed to be able to make the enrollment process as frictionless as possible if they wanted to continue adding merchants to their

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