Case Study
Chris4Life Public Awareness
OUTFRONTmedia.com Testimonials Chris4Life Public Awareness -Name Title Company Chris4Life, a non-profit dedicated to eliminating colon cancer, rolled out an OOH campaign in Washington DC, New York & Los Angeles with the slogan “Love Your Butt.” The campaign ran in March, Colon Cancer Awareness Month. Highlights: The creatively clever awareness campaign encouraged people to open up and talk about their bottom to promote screening and further