CHOICE HOTELS CASE STUDY MOOD:MEDIA 800 345.5000 | moodmedia.com800 345.5000 | us.moodmedia.com MOOD+CHOICE HOTELS THE RESULTS “Within the last year, many Choice Hotels have incorporated sensory marketing elements to help enhance the overall guest experience. Whether it involves incorporating a neutralizing scent to help eliminate the chlorine smell at an indoor swimming pool or playing inviting background music to enhance the atmosphere in a lobby, more and more hoteliers have begun to consult with the experts at Mood to create a unique experience at their hotel.” John Montgomery Account Manager, Franchisee Solutions Choice Hotels International ABOUT CHOICE HOTELS Choice Hotels International is one of the largest and most successful lodging companies in the world. Ch

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