Feature Friday: Choate's Social Media Success Using Finalsite Feeds Finalsite has been designing social media mash-up pages since social media was a "thing" for schools, appearing on school websites as early as 2010. Social media was still in its early stages for schools then, with some early adopters getting ahead of trends. But by 2015, at least 50% of the websites we launched had some sort of social media component, with many schools opting for a custom mash-up. As social media has increased in popularity, so did its need to be a part of school websites, as it offers the opportunity to provide authentic, up-to-date content with minimal effort from your school's website team. It's why by the end of 2016, almost every single website we launched had a social media component thanks to the

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