Case Study
Chico’s FAS
PERFORMANCE METRICS CUSTOMER SPOTLIGHT 4 Women’s high-end fashion and apparel retailer 4 Chico’s FAS operates 1,500 stores globally and generates on average $2B in sales each year 4 FAS brands include: Chico’s, White House Black Market, Soma, and Boston Proper THE CHALLENGE As a market-leading women’s fashion retailer, and no stranger to digital success, Chico’s came to Trueffect with a