Case Study
Catch Media
Overview The Catch Media platform enables clients to provide and monetize great digital experiences for their users by delivering appropriate, timely, and seamless interactions across devices and markets. Catch Media licensees create oppor- tunities while more effectively connecting with their constituents through context-aware pro- motions, messaging and content delivery. Challenge The media and entertainment industry is chang ing rapidly. Film studios are overtaken by TV streaming players, the music streaming market is exploding, and an estimated 33 million customers have “cut the cord” in the U.S. by the end of 2018, choosing streaming options in- stead. Content providers have to put the right material in front of the right customer at the right time. No one is more aware of