Case Study
Case Study Brooks Brothers
Case Study Brooks BrothersCase Study Brooks Brothers Brooks Brothers’ Influencer Ideation & Technology Partner Brooks Brothers turned to ACTIVATE seeking an influencer marketing platform as well as a strategy thought partner. Brooks Brothers is leveraging the ACTIVATE platform for a 6-month activation to discover influencer ambassadors between the ages of 18-30 to promote their Red Fleece Collection nationwide. Through ACTIVATE, Brooks Brothers sourced high-quality, niche influencers to create custom content, utilize distribution capabilities, and then tap into the Studio team for additional ongoing influencer strategies and activations. Challenge Solution — A partner that can provide influencer technology, community, and strategy ideation sessions — Discover and partner with the rig