Case Study

CarrefourSA

CarrefourSA

Pages 2 Pages

Overview Grocery retail chain CarrefourSA began operating in Turkey in 1993; today, 500,000 people shop at 615 CarrefourSA store loca- tions and its e-commerce site every day. CarrefourSA is a joint venture between Sabanci Holding and Carrefour. Challenge CarrefourSA is a giant in Turkey’s retail food market. The company’s extensive op- erations bring with them huge transaction volumes and large amounts of data, which CarrefourSA must manage effectively to keep its business running smoothly. Previously, CarrefourSA relied on multiple business systems to manage different aspects of its operations. As the com- pany pursued an aggressive expansion program—aimed at growing its market presence and customer base—slow per- formance and poor integration with ex- isting applications th

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