Case Study
Carrefour
www.scala.com ©2014 Scala. Scala and the Exclamation Point Logo are registered trademarks of Scala Carrefour ‘Fresh’ in-store communication at Carrefour Belgium www.scala.com ©2014 Scala. Scala and the Exclamation Point Logo are registered trademarks of Scala QUICK FACTS: • Carrefour market Belgium upgrades in-store communications • Retail giant deploys 150 screens over 25 stores across Belgium • Network includes tailored content management system • Integrated Queuing and audio system The French-founded Carrefour Group is a leading retailer in Europe and the second- largest retailer in the world, employing nearly 365,000 people. In the European market, Carrefour market Belgium recently modernised its in-store customer communications. Leaving behind its dated print poster strate